Dose & Co Collagen Review

Dose & Co Pure Collagen costs around £22 for 283g. That works out at roughly £1.69 per serving (20g collagen per 21g scoop, 13 servings per tub), which puts it in the competitive zone for hydrolysed bovine collagen in the UK. Bottom line: buy the Pure Collagen or Marine Collagen; skip the flavoured creamers and protein blends. What makes this particular Dose & Co collagen review more complicated is that the brand also sells flavoured creamers, protein blends, and beauty formulas under the same name, some of which deliver considerably less collagen per scoop for a higher price.

I am Clemmie Rose, a qualified nutritional therapist with clinical training from CNM, whose practice has included The Wellness Clinic at Harrods. My interest in Dose & Co started when several clients were asking about it after seeing the brand on social media, often citing Khloé Kardashian involvement. What I found when I looked closely was a brand with a genuinely strong pure powder and a flavoured range where the value proposition is considerably weaker. This review separates the two.

Dose & Co Pure Collagen: buy it. The dose is right, the price is fair, and the unflavoured version is genuinely tasteless in coffee. Dose & Co Beauty Collagen and flavoured creamers: worth scrutinising before you commit. The collagen dose per serving is lower, the price per 10g climbs, and you are partly paying for branding and flavouring rather than peptide content.

Overall rating: 7/10 - strong in the pure powder format, weaker across the wider range.

Dose & Co was founded in New Zealand in 2019 by Libby Matthews, a nutritionist who set out to make unflavoured collagen easy to integrate into daily routines. The brand original positioning was straightforward: clean ingredients, no chalky texture, something you could stir into coffee without noticing it.

In 2020, Khloe Kardashian joined as an investor and global ambassador after using the products during her postpartum recovery. She is a partner and the public face of the brand, not the founder and not the sole owner. That distinction matters when you are evaluating whether the price reflects the product or the PR. The brand is now stocked across the UK via Amazon, Holland & Barrett, Boots, and Lookfantastic, as well as directly through uk.doseandco.com.

The range spans four main formats: Pure Collagen (unflavoured bovine), Beauty Collagen (with VERISOL peptides, hyaluronic acid, and vitamin C), Marine Collagen (pescatarian-friendly), and a flavoured creamer and protein blend range. Each of these deserves a different assessment.

This is where most Dose & Co reviews go wrong, treating the range as a single product. The collagen content per serving varies significantly depending on which product you buy.

(Prices estimated from Amazon UK and Holland & Barrett as of July 2026. Verify current pricing before purchase.)

The number that matters most for collagen powder efficacy is the peptide dose. Clinical trials supporting skin elasticity improvements used doses of 2.5-10g per day. Dose & Co Pure Collagen delivers 20g collagen per 21g serving (13 servings per 283g tub), which exceeds the typical clinical study doses - higher amounts are safe, and the excess may also support body composition and joint goals beyond skin. The flavoured creamers and protein blends deliver 5g of collagen per scoop. That is within the clinical range, but it is half the dose of the pure powder, and the price per serving is higher. The label does not shout about this.

The VERISOL branded peptides in the Beauty Collagen are worth noting. VERISOL is a specific hydrolysed bovine collagen peptide fraction developed by Gelita, with clinical data on skin elasticity and wrinkle reduction at 2.5g doses. At 5g per serving, the Beauty Collagen exceeds that threshold, which provides some justification for the premium. If your primary goal is best collagen for skin results, the Beauty Collagen has a stronger evidence case than a plain unflavoured powder at the same dose - though it will cost you more per gram of collagen.

The honest answer is that the evidence for hydrolysed collagen is stronger than most supplement categories, but it is not unambiguous, and results are gradual.

A study published in Skin Pharmacology and Physiology (Proksch et al., 2014) found that women who took 2.5g of hydrolysed collagen daily for eight weeks showed statistically significant improvements in skin elasticity compared to placebo. A separate trial found improvements in skin hydration at similar doses. These trials are well-conducted but small, and the collagen used was VERISOL-branded peptides specifically, not generic bovine collagen.

The mechanism is indirect: the gut breaks down collagen peptides into amino acids, primarily glycine, proline, and hydroxyproline, which are then available as building blocks for the body own collagen synthesis. Whether this translates to visible skin improvement depends on your baseline diet, sun exposure history, age, and consistency of supplementation. For more detail on what the clinical evidence actually supports, read our piece on does collagen work.

Hair benefits are biologically plausible - the amino acids in collagen support keratin production - but the direct evidence for collagen for hair growth is weaker than for skin. Nail improvements are reported anecdotally and in smaller studies. Treat hair and nail effects as a possible benefit, not the primary reason to buy. If skin elasticity is your goal, the pure powder at 20g daily is a defensible choice.

The unflavoured Pure Collagen dissolves cleanly in both hot and cold liquid. I stirred it into black coffee, oat milk, and plain water on separate occasions. In coffee, there was no detectable taste or texture change. In water alone, there was a very mild, almost meaty undertone at full concentration - something you notice if you drink it straight but which disappears entirely in any flavoured liquid. Collagen peptides are heat-stable, so adding the powder to hot coffee does not denature it.

The flavoured creamer range is a different experience. Several Amazon and Lookfantastic reviewers report clumping, particularly when added to cold liquid without a shaker or blender. My experience with the vanilla variant was that it required more agitation than the pure powder to dissolve fully, and the sweetness level is higher than I expected for a product being used alongside coffee. If you enjoy a sweetened, lightly flavoured coffee addition, the creamers work well enough. If you want to use collagen without altering your drink, the unflavoured Pure Collagen is the right format.

Marine Collagen tells a different story from the bovine pure powder. It carries a stronger background taste than the bovine pure powder - a savoury, oceanic note that is typical of marine-sourced peptides. Not unpleasant, but worth knowing.

Dose & Co Pure Collagen sits at around £22-£27 for 283g depending on retailer, giving you approximately 13 servings at 20g each (21g scoop). The cost per serving works out at roughly £1.69-£2.08 depending on retailer, or approx. 85p-£1.04 per 10g of collagen.

For context, here is how that compares with similarly dosed UK alternatives:

(Prices approximate; confirm before purchase as retailer pricing changes.)

Dose & Co sits in the competitive range for a recognisable brand. It is not the cheapest bovine collagen available, but it is not charging an outlier premium either, at least not in the Pure Collagen format. The flavoured creamer and protein ranges push the cost-per-gram higher, and at that point you are paying partly for flavouring and brand equity rather than peptide volume. If the Dose & Co name and the Kardashian association are meaningful to you as signals of quality, that is a legitimate consumer choice. If you are buying on peptide volume per pound spent, the pure powder wins internally, and there are comparable options from other brands at similar prices.

The Trustpilot score for doseandco.com sits at 2.5/5, which is a concern - though with only seven reviews it is statistically thin and largely reflects individual customer service experiences rather than formulation quality. Retail reviews on Amazon (502 reviews, 4.3/5) and Lookfantastic (34 reviews, 4.6/5) tell a more positive story, particularly for the Pure Collagen format.

Buy the Pure Collagen if you want a clean, unflavoured bovine collagen at a competitive price point and do not want to notice your supplement in your morning drink. It dissolves cleanly in coffee - a useful detail, since many people pair collagen with coffee (the brand own history is built on this habit, and it is why the collagen creamer range exists). If you are already buying the best coffee beans uk you care about and want to add a health layer to your daily cup, the unflavoured Pure Collagen is an easy fit.

Buy the Marine Collagen if you follow a pescatarian diet or specifically want a fish-derived peptide source. The dose is the same as the pure powder and it dissolves well. Skip the bovine if dietary preference requires it.

Consider the Beauty Collagen if you specifically want VERISOL peptides with hyaluronic acid and vitamin C included in one product, and if you are comfortable with the lower 5g dose (which still sits within the clinically studied range for VERISOL specifically). Treat this as a convenience product, not a higher-dose option.

Think carefully before committing to the flavoured creamers and protein blends as your primary collagen source. The collagen dose is lower, the cost per gram of peptides is higher, and the added sweeteners and flavourings are not relevant to collagen efficacy. They work fine as a flavoured coffee addition if that appeals, but they are not the most efficient route to meeting a daily collagen target.

For more on choosing between formats and brands, our best collagen powder UK guide covers the wider market, and our best marine collagen UK roundup covers the fish-derived alternatives in more detail. If joints rather than skin are your focus, best collagen for joints covers the different peptide fractions relevant there.

Pay attention to which Dose & Co product you are buying. The Pure Collagen and Marine Collagen stand up: correct dose, clean formulation, competitive UK price, good mixability. The flavoured creamers and protein blends are more expensive per gram of collagen and deliver less per serving - the label does not make this obvious.

The Khloe Kardashian association has raised the brand visibility but it has not inflated the Pure Collagen price to an unjustifiable level. You are paying a modest brand premium over own-label bovine collagen, which is reasonable for a recognisable product with strong retail availability and consistent formulation. What you should not do is buy the flavoured range assuming it delivers the same collagen value as the pure powder.

If you want to understand how collagen supplementation fits into the broader picture - what the evidence actually says about timing, dose, and consistency - our guide to collagen supplements covers the fundamentals. For women specifically wondering about collagen as they age, collagen and menopause is worth reading alongside this review.